Yahoo Partners with Nestle - creates “The Finger” bar
Thursday, April 3rd, 2008
Nestlé USA announced today that after 80 years, it is retiring the name BUTTERFINGER and officially changing the name of the popular candy bar to “THE FINGER.” This change is effective immediately.
The renaming of the BUTTERFINGER candy bar reflects the results of a two-year comprehensive study conducted by the company into consumer perceptions of the [...]
